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About
Alfred Publishing
WHO
IS ALFRED?
Since its inception in 1922, Alfred Publishing remains
dedicated to helping people learn, teach and play
music. With hundreds of expert authors and composers
backed by a talented staff in seven offices worldwide,
Alfred publishes educational, reference, pop and performance
pieces for teachers, students, hobbyists and performers
spanning every musical instrument, style and difficulty
level.
ALFRED'S
HISTORY
Alfred Piantodosi, a composer and musician, founded
Alfred Publishing Company in New York in 1922. His
modest Tin Pan Alley pop song catalog included such
hits as "Waiting for the Robert E. Lee" and "Ragtime
Cowboy Joe"—songs that still generate revenue for
the company today.
In 1928, Sam Manus, a violinist who had provided background
music for silent movies, bought the company. The company
has been owned by the Manus family ever since, spanning
three generations. In 1950, Sam's son Morty, a clarinetist
and pianist, and his wife Iris, began working for
the company. Inspired by the need for quality music
education products, Morty oversaw the development
of an instructional series for accordion, followed
by books for guitar and piano.
Alfred outgrew its New York headquarters in 1975 and
moved its offices to Los Angeles and its warehouse
to upstate New York. At this time John O'Reilly joined
Alfred as an editor and oversaw its explosion of band
and orchestra titles. In the 1980s overall sales doubled
to $12 million and sons Steven and Ron joined the
company. The 1990s saw expansion into the international
market with branch offices in Australia, Asia, the
U.K. and Germany, and sales doubled again to over
$25 million. On June 1, 2005, Alfred Publishing acquired
Warner Bros. Publications from the Warner Music Group,
increasing overall sales again to $60 million.
Alfred currently has more than 45,000 active print,
DVD, software, general MIDI, audio CD and enhanced
CD titles in circulation throughout the world. Titles
represent a full range of musical tastes and styles,
including works by George and Ira Gershwin, Duke Ellington,
Henry Mancini, Tony Bennett, Jim Brickman, Led Zeppelin,
the Rolling Stones, the Eagles, Carlos Santana, Madonna,
Nickelback, Van Halen, Randy Newman, Green Day, Evanescence,
and hundreds more. Alfred is the #1 educational publisher
in the world. Educational titles include:
Piano:
Alfred's Basic Piano Library, Premier Piano Course,
Music for Little Mozarts
Guitar:
Alfred's Basic Guitar Library, The 21st Century Guitar
Method
Drums/Percussion:
Alfred's Drum Method, Alfred's Drumset Method, Ultimate
Realistic Rock
Band
Methods: Accent on Achievement, Band Expressions
String/Orchestra:
String Explorer, Orchestra Expressions, Suzuki
Theory:
Essentials of Music Theory
Plus proven instructional series with titles covering
every instrument, including Teach Yourself, Basix,
Max, Ultimate Beginner Series, SongXpress, and many,
many more.
In addition to its own titles, Alfred distributes
works from the National Guitar Workshop, Studio 4
Productions, the Dover Music catalog, Faber Music,
and Schaum Publications.
Alfred Publishing is headquartered in Van Nuys, CA
and also has offices in Miami, New York, Cologne,
London, Singapore and Sydney.
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